| ID | 109030 |
| Call Number | X:51/N1/229425 |
| Title Proper | Marketing : Concepts and Strategies |
| Language | ENG |
| Author | Bedekar, S.J. |
| Publication | Bombay, OXFORD UNIVERSITY PRESS, 1991. |
| Description | xii, 201p, bibli. 21+ cm |
| Price. Qualification | Rs. 70.00(GIPE Gift) |
| Classification Number | X:51 |
| Key Words | Marketing |