| ID | 178032 |
| Call Number | X:510k1.2.N7/L3/150503 |
| Title Proper | Indian consumers : Studies and cases for marketing decisions |
| Language | ENG |
| Author | Mehta, Subhash C. |
| Publication | Bombay, Tata McGraw-Hill Publishing Company Limited, 1973. |
| Description | 336p 23.5 cm |
| Price. Qualification | Rs.39.00(GIPE Pur) |
| Classification Number | X:510k1.2.N7 |