| ID | 322905 |
| Title Proper | Scare to sell |
| Language | ENG |
| Author | Sabnavis (Madhukar) |
| `In' analytical Note | Business Standard vol. 1 Feb 2008 |
| Journal Source | Business Standard vol. 1 Feb 2008 |
| Classification Number | X:513 |
| Key Words | Advertising : Brand selection ; Advertising : Bhaya |