| ID | 334877 |
| Title Proper | Understanding consumer India better |
| Language | ENG |
| Author | Bijapurkar (Rama) |
| `In' analytical Note | Economic Times 27 Jul 2009 |
| Journal Source | Economic Times 27 Jul 2009 |
| Classification Number | X:321 |
| Key Words | Consumer Behaviour ; Companies : Middle class consumer |