| ID | 344210 |
| Call Number | X:51:m:(B28)/Q1 |
| Title Proper | Choice-based cnjoint analysis |
| Other Title Information | Modele and design |
| Language | ENG |
| Author | Chitturi, Pallavi ; Raghavarao, Damaraju ; Wiley, James B. |
| Publication | Boca Raton, Taylor & Francis, 2011. |
| Description | 180 p. Hb+ 24 cm |
| Standard Number | 978-1-4200-9996-6 |
| Price. Qualification | 4384.04(GIPE Pur) |
| Classification Number | X:51:m:(B28) |
| Key Words | Coinjoint analysis : Marketing ; Consumer's preferences |