| ID | 348063 |
| Call Number | X81:51.2.P1/P1 |
| Title Proper | Marketing and public relations |
| Language | ENG |
| Author | Balachandran, S. ; Diwan, M.G. |
| Publication | Mumbai, Insurance Institute of India, 2001. |
| Description | 259p Pb+ 21 cm |
| Price. Qualification | Rs.125(GIPE pur) |
| Classification Number | X81:51.2.P1 |
| Key Words | Life Insurance : Marketing ; Life Insurance : Public realatons |