ID | 350742 |
Title Proper | Turnaround of Tata Nano : Reinventing the wheel |
Language | ENG |
Author | Singh (Swati) ; Srivastava (Pallavi) |
`In' analytical Note | Vision : Journal of Business Perspective 16(1) Mar 2012pp45-52 |
Journal Source | Vision : Journal of Business Perspective 16(1) Mar 2012pp45-52 |
Classification Number | X9 |
Key Words | Innovation ; Automobile ; New Market Creation ; Positioning |