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ID350742
Title ProperTurnaround of Tata Nano : Reinventing the wheel
LanguageENG
AuthorSingh (Swati) ;  Srivastava (Pallavi)
`In' analytical NoteVision : Journal of Business Perspective 16(1) Mar 2012pp45-52
Journal SourceVision : Journal of Business Perspective 16(1) Mar 2012pp45-52
Classification NumberX9
Key WordsInnovation ;  Automobile ;  New Market Creation ;  Positioning