ID | 361759 |
Title Proper | Challenges in leveraging E-commerce channels to sell ancient Madhubani art: A case study of Mithilasmita. |
Language | ENG |
Author | Aggarwal (Shweta) etc. |
`In' analytical Note | Indian Journal of Economics and Business 17(2) 2018 pp 285-292 |
Journal Source | Indian Journal of Economics and Business 2020-04 19, 2 |
Classification Number | X5 |
Key Words | E-commerce: Ancient Madhubani Art: Mithilasmita ; Ancient Madhubani Art: Mithilasmita: E-commerce ; Mithilasmita: E-commerce: Ancient Madhubani Art |