| ID | 358921 |
| Call Number | S:(B2891)/P8/282659 |
| Title Proper | Predictably irrational: The hidden forces that shape our decisions |
| Language | ENG |
| Author | Ariely, Dan |
| Publication | London, HarperCollins Publishers, 2008. |
| Description | 280 p Pb+ 19.5 cm |
| Standard Number | 978 0 00 736854 9 |
| Price. Qualification | Rs.499.00(GIPE pur) |
| Classification Number | S:(B2891) |
| Key Words | Decision Making ; Game Theory : Psychological aspects |