ID | 352374 |
Title Proper | Indian consumers attitude about blog and community marketing |
Language | ENG |
Author | Kansal (Purva) |
`In' analytical Note | Survey: A Management Journal 52(3 & 4) Jul-Dec 2012pp86-94 |
Journal Source | Survey: A Management Journal 52(3 & 4) Jul-Dec 2012pp86-94 |
Classification Number | X:51 |
Key Words | Communication ; Online marketing ; Customer perception |