ID | 353736 |
Title Proper | ethics in advertisement : Interventions of law and HR |
Language | ENG |
Author | Sharma (Sukanya) |
`In' analytical Note | Survey : A Management Journal of IISWBM 53(1&2) Jan-Jun 2013pp117-124 |
Journal Source | Survey : A Management Journal of IISWBM 53(1&2) Jan-Jun 2013pp117-124 |
Classification Number | X:513 |
Key Words | Advertising ; Gender preference ; Ethical issues ; Statutory warning |