| ID | 354673 |
| Call Number | X:510k321/P8/279895 |
| Title Proper | Marketing myopia |
| Language | ENG |
| Author | Levitt, Theodore |
| Publication | Boston, Harvard Business Press, 2008. |
| Description | 90 p Pb+ 16.5 cm |
| Standard Number | 978 1 4221 2601 1 |
| Price. Qualification | GIPE gift |
| Classification Number | X:510k321 |
| Key Words | Customer relations ; Marketing |