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SENGUPTA, SUBROTO (1) answer(s).
 
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Brand positioning : strategies for competive analysis: / Sengupta, Subroto 1990  Book
Sengupta, Subroto Book
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Publication NEw York, OXFORD UNIVERSITY PRESS, 1990.
Description xix,299p24.5 cm
Standard Number GIPE Pur.
Key Words Brand Positioning 
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225922X:513/No/225922MainOn ShelfGeneralRack1 Shelf1