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PX:513 (65) answer(s).
 
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1
ID:   347952


Ad industry is too westernised / Swamy (Shekhar)   Journal Article
Swamy (Shekhar) Journal Article
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Key Words Advertising industry 
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2
ID:   147822


Ads : A necessary evil? / Srikanth (A.)   Journal Article
Srikanth (A.) Journal Article
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Key Words Advertisements 
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3
ID:   227015


Advertisement-sales response with a case study on a leading Ind / Mukherjee (Goutam K.); Roy (Dilip)   Journal Article
Mukherjee (Goutam K.) Journal Article
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4
ID:   173817


Advertising and branding / Panda (Tapan K.)   Journal Article
Panda (Tapan K.) Journal Article
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Key Words Advertising 
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5
ID:   356509


Advertising and cultural sensitivity : A semiotic perspective for social inclusion / Anand (Sumeet)   Journal Article
Anand (Sumeet) Journal Article
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6
ID:   172532


Advertising appeal and the new woman / Dhar (Santosh) etc.   Journal Article
Dhar (Santosh) etc. Journal Article
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7
ID:   348168


Advertising likeability and its effectiveness / Bamfo (Bylon Abeeku)   Journal Article
Bamfo (Bylon Abeeku) Journal Article
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Key Words Consumers  Advertising  Communication  Effectiveness  Likeability 
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8
ID:   352565


Advertising on social network sites: A structural equation modelling approach / Saxena (Anant); Khanna (Uday)   Journal Article
Khanna (Uday) Journal Article
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9
ID:   270932


Age of micro-communication / Sabnavis (Madhukar)   Journal Article
Sabnavis (Madhukar) Journal Article
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10
ID:   325219


Anytime, anywhere ad salvos / Raman (Rakesh)   Journal Article
Raman (Rakesh) Journal Article
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11
ID:   305248


Babes in the advertising wood / Vaidyanathan (R.)   Journal Article
Vaidyanathan (R.) Journal Article
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12
ID:   107451


Brand positioning : strategies for competive analysis: / Sengupta, Subroto 1990  Book
Sengupta, Subroto Book
0 Rating(s) & 0 Review(s)
Publication NEw York, OXFORD UNIVERSITY PRESS, 1990.
Description xix,299p24.5 cm
Standard Number GIPE Pur.
Key Words Brand Positioning 
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Circulation
Accession#Call#Current LocationStatusPolicyLocation
225922X:513/No/225922MainOn ShelfGeneralRack1 Shelf1
13
ID:   361471


Branded content: A bridge building Gen Z's consumer-brand relationship. / Bezbaruah (Subhalakshmi); Trivedi (Jay)   Journal Article
Bezbaruah (Subhalakshmi) Journal Article
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14
ID:   314107


Brick by brick / Sah (Pallavi)   Journal Article
Sah (Pallavi) Journal Article
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15
ID:   307183


Building brand India / Seth (Suhel)   Journal Article
Seth (Suhel) Journal Article
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Key Words Advertising 
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16
ID:   334937


Building brands Indian-style / Sabnavis (Madhukar)   Journal Article
Sabnavis (Madhukar) Journal Article
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17
ID:   309166


Can ads impact popular culture? / Sabnavis (Madhukar)   Journal Article
Sabnavis (Madhukar) Journal Article
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Key Words Advertisements 
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18
ID:   308419


Caught in the media muddle / Seth (Suhel)   Journal Article
Seth (Suhel) Journal Article
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19
ID:   305617


Children's advertising : Are we losing the plot? / Rao (Geeta)   Journal Article
Rao (Geeta) Journal Article
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20
ID:   360344


Consumers attitude towards controversial television commercials and its impact on purchase intentions / Singh (Parvinder Pal); Chahal (Harpreet Singh)   Journal Article
Singh (Parvinder Pal) Journal Article
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