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NEW PRODUCTS (2) answer(s).
 
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1
ID:   307114


Breakthroughs: How leadership and drive created commercial innovations that swept the world / Nayak, P. Ranganath; Ketteringham, John, M. 1987  Book
Ketteringham, John, M. Book
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Publication London, Mercury Books, 1987.
Description 371 p.Hb
Standard Number 1-85251-075-7 GIPE Gift.
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Accession#Call#Current LocationStatusPolicyLocation
263674X90bA:m.1.N8/M7 MainOn ShelfGeneral 
2
ID:   320211


Managing new products : Competing through excellence / Kuczmarski, Thomas D. 1988  Book
Kuczmarski, Thomas D. Book
0 Rating(s) & 0 Review(s)
Publication Englewood Cliffs, Prentice Hall, 1988.
Description 304pHb
Standard Number 0-13-550716-2 GIPE Gift.
Key Words Marketing  ;  New products  ;  Product management 
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Accession#Call#Current LocationStatusPolicyLocation
267741X:28.73.N8/M8 MainOn ShelfGeneral