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SOCIO-ECONOMIC AND CULTURAL DIMENSION
(1)
answer(s).
Srl
Item
1
ID:
350957
Socio-economic and cultural profile and the success of advertising : An empirical study
/ Brajesh Kumar; Patra (Gouranga)
Brajesh Kumar
Journal Article
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Key Words
Advertising
;
Fast moving consumer goods
;
Recognition
;
Recall
;
Socio-Economic and Cultural Dimension
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